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CERRUTI 1881: At the age of 20, Nino Cerruti became the head of the family woolen business after his father's untimely death. Nino's grandfather had founded a textile mill in Biella, Italy in 1881 (Lanificio fratelli Cerruti). Drawing from his experience in producing excellent fabrics, Cerruti ventured into the production of clothing in the late 1950s. His first men's collection, Hitman, was shown in 1957 and was considered a revolution in men's wear at the time. Eventually, in 1967, the Cerruti menswear line was launched which was to be followed by a womenswear collection a year later.

The first 'Cerruti boutique opened in 1967 on Rue Royale in Paris, where Cerruti moved the company's headquarters in order to be closer to the international fashion capital. The fabric production under the name of Lanificio Fratelli Cerruti and the Hitman label remained in Italy. Cerruti, Lanificio Cerruti of Biella and Hitman, based out of Corsio, together formed Fratelli Cerruti, the Cerruti Brothers group.

Over the years, Cerruti offered womenswear and menswear, the Cerruti 1881 diffusion line, a luxury ready-to-wear collection named Cerruti Arte, Cerruti Jeans, the Cerruti Brothers business collection for men, Cerruti 1881 Shapes for the Asian market as well as fragrances and accessories. Later the clothing lines were regrouped under the 'Cerruti 1881' name as Grey (top range line), Cobalt (diffusion line) and Orange (sportswear line) labels. eryday challenges for its owner.

 
   
     
 
 
 
 
   
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